Mobile payment services are becoming more and more popular, which helps the global expansion of digital businesses. Customers can pay for services online using a payment technique called direct carrier billing by using their mobile devices. Smartphones, tablets, smart TVs, and other internet-capable gadgets can all be used to make payments. Customers' prepaid or postpaid mobile phone bills are used to collect payment.
The value of DCB-initiated payments for digital content is anticipated to increase from $37 billion in 2020 to $100 billion by 2025, according to the most recent data, indicating enormous potential for the carrier billing sector.
Here's a detailed examination of direct carrier billing as a form of payment:
Unparalleled Convenience
Direct carrier billing payments' easy checkout process is one of its main benefits. For instance, the customer chooses to sign up for a video-on-demand app's monthly subscription. There are several payment choices available on the checkout page, including "Pay by Mobile."
By utilizing only their cell phone number, DCB payments enable individuals to pay for digital services more easily and without any hassle. A full-page registration is not necessary (we have all gone through laborious checkout procedures). For card payments, this is often the main cause of high basket abandonment rates. The user can pay instantly and anywhere with just .
Security
Direct carrier billing payments make it possible for customers to make payments online quickly, easily, and securely without having to share their personal or financial information with anyone. The carrier stores your protected information so you don't have to. This is because two-factor authentication makes sure that each mobile device transaction is intentional. An additional layer of security to protect transactions from fraudulent activities is provided by a PIN Code or a one-time password (OTP) with a validity period being produced.
Customer pleasure is crucial, and this level of security and transparency is growing more significant to consumers.
Expands Market Reach
The global direct carrier billing sector is being propelled by the popularity of digital content such as e-sports and live streaming, as well as the expansion of subscription video-on-demand services. As high-speed internet and cloud computing infrastructure evolve, the market for direct carrier billing is rapidly rising. Its billing market is expanding as smartphone users may pay for subscriptions and access digital content from these service providers using the same payment methods, they use to pay their mobile phone bills. DCBs’ ease of use and accessibility is a driving element in the market's growth. DCB users may make payments with a few touches using ONLY their mobile devices, avoiding the need to input long credit card information or browse through many payment windows. This seamless payment experience appeals to a wide spectrum of consumers, including those without access to traditional banking services or credit cards. DCB provides up new opportunities for businesses to access a bigger client base and boost revenue development by providing a user-friendly and inclusive payment alternative.
Payment Flow
Many parties are involved in credit card transactions. As the cardholder's bank must accept or reject the transaction based on the available credit limit, issues may arise. Through the card association and payment processor, they then return to the merchant with an approval or refusal code. It's a somewhat drawn-out process that could leave many loopholes for fraud and identity theft.
Direct carrier billing, however, functions differently. Via the previously mentioned one-time password, it verifies the customer's purchase. The provided cellphone number will receive a text message containing the OTP. Once finished, the customer's mobile phone account will be billed. What a simple sentence that is.
Growth Potential
Around 18 billion mobile devices are expected to exist by 2025, or more than two for every person on planet. Direct carrier billing is the payment mechanism with the greatest reach and the foundation for internationalization, keeping this figure in mind.
By 2025, there will be a constant increase in the number of unique mobile users, which is predicted to reach >80% penetration rate. As a result, it is reasonable to anticipate that DCB will offer tremendous growth potential. Anybody with a smartphone may use DCB to make payments. It is a kind of payment that is accepted anywhere. It is a true alternative in the global payments’ ecosystem because of its extensive worldwide coverage as well as its inherent benefits of security, simplicity, and speed. For these reasons, it offers a fantastic chance for businesses to boost their sales and conversion rates.
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